HYPHEN, the innovative skincare brand co-founded by celebrity entrepreneur Kriti Sanon and industry leader Pep Brands, has officially launched its groundbreaking 10% Peptides Cocktail Serum. This product aims to transform the skincare landscape in India by combining nature and science for effective results.
Powerful Ingredients for Youthful Skin
The new serum features a potent 2% concentration of copper peptides. These naturally occurring amino acids play a crucial role in producing collagen and elastin, essential proteins that keep skin firm and elastic. Unfortunately, as people age, and due to modern lifestyle factors, the decline of these vital components can accelerate. Therefore, the introduction of copper peptides presents a powerful solution to promote skin rejuvenation.
A Unique Blend of High-Performing Peptides
HYPHEN’s serum boasts a unique blend of multiple high-performing peptides. This combination not only enhances collagen production but also delivers plump, youthful skin. Moreover, its striking blue hue comes from the high concentration of copper peptide, making it distinct from other products on the market. The formulation also includes:
- 3% Matrixyl 3000: Known for its rejuvenating properties.
- 1% Acetyl Hexapeptide-8 (Argireline): This ingredient improves moisture retention.
- 4% Blend of Six Additional Peptides: These peptides encourage healthy cell regeneration.
Natural Ingredients for Enhanced Benefits
In addition to these powerful peptides, the serum contains natural ingredients like Ginseng and Flaxseed extracts. Notably, these ingredients are rich in antioxidants and renowned for their anti-aging properties. As a result, they enhance skin firmness, hydrate, and promote a plump appearance. Furthermore, they effectively reduce the visibility of fine lines and wrinkles.
Kriti Sanon’s Vision for Skincare
Kriti Sanon, Co-founder and Chief Customer Officer of HYPHEN, shared her excitement about the new product. She stated, “Peptides have always been a vital part of my skincare routine, both in the morning and at night. When we created this serum, we aimed to combine the power of multiple peptides. This formula delivers hydration and skin plumping while promoting collagen production. Ultimately, it’s truly a game-changer and a must-have for youthful, bouncy, and firm skin — a botox-like effect in a bottle.”
A Commitment to Innovative Skincare Solutions
With the launch of the 10% Peptides Cocktail Serum, HYPHEN continues to pave the way for innovative skincare. The brand promises consumers high-performance products that address everyday skincare concerns while embracing the synergy of nature and science. As such, this serum is poised to become a staple in skincare routines across the nation, helping individuals achieve healthier, more youthful skin.
Also Read: Augustinus Bader Enters India with Tira: The Science-Driven Skincare Brand Making Waves Globally
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